Majority of REALTORS say clients interested in sustainability
Growing consumer interest and demand for greener, more sustainable properties is driving a dialogue between REALTORS and homebuyers and sellers. More than half of REALTORS find that consumers have interest in real estate sustainability issues and practices, according to the National Association of REALTORS’ recent REALTORS and Sustainability report.
The home features that REALTORS said clients consider as very or somewhat important include a home’s efficient use of lighting (50 percent), a smart/connected home (40 percent), green community features such as bike lanes and green spaces (37 percent), landscaping for water conservation (32 percent), and renewable energy systems such as solar and geothermal (23 percent).
When it comes to the sustainable neighborhood features for which clients are looking, 60 percent of REALTORS listed parks and outdoor recreation, 37 percent listed access to local food and nine percent listed recycling.
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